February 19, 2024

Optimizely’s Deane Barker On Challenges and Solutions to “Single Sourcing Content”

This blog post is by Dennis Shiao, Founder of Attention Retention. I attended an interesting webinar presented by Deane Barker, Global Director of Content Management at Optimizely. The webinar was hosted by Content Marketing Institute (CMI). You can register to view it on-demand. The…

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content strategy

multi-channel publishing

single sourcing content

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building a culture of
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